Case Study Cyworld Creating And Capturing Value In Social Network

Contextual analysis Cyworld Creating And Capturing Value In Social Network Group Members: Syed Hasan Zaman (20738) Muhammad Wasim (20735) Mansoor Owais Talha Qadri Question 1: Why do individuals utilize informal organization? Answer: Peoples for the most part utilize the interpersonal organizations to deal with their public activities, likewise it incorporates to fulfill the need of socialization of every person which is required to be fulfilled and the informal communities are the most ordinarily utilized medium now a days so as to fulfill such need.Comparing it to different mediums, for example, messaging, informing or calling the purpose behind the inclination of the long range informal communication destinations is on the grounds that that the crowd in the informal community is enormous enough additionally it offers the chance to associate with different people groups the world over and making new companions and associations and becoming acquainted with people groups, societies a nd qualities around the world Question 2: How would you be able to section Cyworld user?Which portion ought to Cyworld target? How it can make an incentive for clients in this section? Answer: The division of client of Cyworld are the youngsters and the age in mid twenties as the biggest client gathering of Cyworld is the clients contained the these two age division. The explanations behind these division to be pulled in towards Cyworld is that there is no participation charge and the age is neither ready to pay gigantic enrollment or reactivation feesCyworld should focus on the young as they are most intrigued age portion in socialization and who are very much aware of utilizing such destinations and medium to impart, contact and keep up their associations with others and furthermore look to speak with people groups the world over in different districts For making an incentive for its clients, Cyworld started with the strategies of presenting making and overseeing minihompys by met hod of purchasing the virtual things and adorning the minihompys however later Cyworld saw that the clients are getting exhausted of this movement and understood that the Cyworld won't have the option to catch advocated an incentive on giving such services.After studying all the elements the Cyworld chose to dispatch Home2 which is in truth the updated form of minihompys yet this have the alternative of sharing photographs and numerous different things. This made more an incentive for the clients of the Cyworld and in the blink of an eye around 80,000 clients of the Cyworld relocated to the Home2 as it is something new as it was a mix of blogging and minihompys. Question 3: Which is generally significant for Cyworld †A functioning client, a client who goes through a great deal of cash with Cyworld or a client with a ton of association? Answer: The most important for Cyworld incorporates the person who are a functioning client of the site as they are the possible client of the o rganization.Considering the reality of producing incomes, the most income age action for Cyworld was the Paid Items which finishes up the 72% of all the income created by the association however in actuality the association can possibly achieve such income when thing are being sold and the individuals will possibly purchase on the off chance that they can demonstrate that to others on the site as the things are not substantial neither moveable rather they are on the whole virtual so the main incentive for the clients is the status system they appear by methods for setting it all alone minihompys. The clients with a great deal of association is impressively significant for the organization on the grounds that these are not just lasting clients of the site as they won’t leave the site since this will make them leave the associations they have and this makes them the likely client as well as they can pull in others to join the site and can build the clients f Cyworld Question 4: How is Cyworld not the same as Facebook or Myspace? How these long range informal communication locales are vary from other bigger sites, for example, Amazon, Yahoo and Youtube? Answer: Cyworld is not quite the same as Facebook or Myspace as on these social locales it is expected that we are conversing with an open everywhere (for instance composing on a firend’s divider) however actually we are as yet speaking with a particular gathering of people groups (I. e. just the companions or associations of that individual can perceive what we posted on his divider). The other explanation is Cyworld accompanied the possibility of minihomphys where are Facebook and Myspace needs such accessibility of option.The sites, for example, Amazon, Yahoo or Youtube are explicit worked destinations like Amazon is utilized for internet shopping, hurray is a broadly useful website which incorporates highlights from offering deal buy to news understanding material and numerous different territori es and Youtube is explicitly utilized for watching recordings or sharing it, in comparision to Cyworld, Cyworld offers the sharing of thoughts, minihompys, recordings, photographs, music and numerous different things and this assortment of alternative separate Cyworld from the locales, for example, Facbook, Myspace, Amazon, Yahoo and Youtube Question 5: What ought to be Cyworld plan of action †paid things, portable systems administration or promoting? Ought to Cyworld investigate some other zone of chance? Answer:Cyworld began age of income from the administrations of offering paid things and it establish 72% of the incomes created by the organization yet guaging the future and examining the client conduct and pattern Cyworld arrived at the resolution that the individuals in future won't be highly keen on buying virtual things for genuine cash which can give them very little of significant worth and fulfillment and the organization understands that the incomes will drop if the organization adheres to the model of Paid Items. In the wake of considering the real factors the organization arrived at the resolution that the organization ought to move from paid things model to the publicizing models as followed by Facebook and numerous different destinations. Its hard for Cyworld to make its own situation in the market where the sites, for example, Facebook and Myspace are dealing with the greatest piece of the overall industry

La Belle Dame Sans Merci by Keats and When We Two Parted by Byron Essay Example

La Belle Dame Sans Merci by Keats and When We Two Parted by Byron Paper I plan to look at, When We Two Parted, a sentimental sonnet by Lord Byron and La Belle Dame Sans Merci, additionally a sentimental topic yet an anthem by John Keats. In When We Two Parted the sonnet recounts a caring relationship which has finished, when one of the accomplices affections for the other disappeared. It communicates the feelings of disdain, disloyalty, distress and anguish which are those slants which are regularly felt by the one in the relationship who has been left. It is close to home to the writer and kept in touch with his lost love. The sonnet by John Keats La Belle Dame Sans Merci has a comparative message since it recounts a breakdown in a relationship; it is composed as a number. It is a sentimental story set in times past. It recounts the coldhearted responses of a woman to her affection lorn knight. It is a moral story, maybe composed by the artist after he had been let somewhere near his genuine affection. In the two sonnets a story is told in stages, spoke to in every refrain. Love is communicated in every sonnet by a sentiment of torment and depression at its misfortune. The creators utilize expressive language to depict their torment and anguish, in La Belle Dame Sans Merci Keats work didnt truly center around religion or ethnic issues, he expounded basically on sensations and the extravagance of life. The style of verse that Byron utilizes in We will compose a custom article test on La Belle Dame Sans Merci by Keats and When We Two Parted by Byron explicitly for you for just $16.38 $13.9/page Request now We will compose a custom exposition test on La Belle Dame Sans Merci by Keats and When We Two Parted by Byron explicitly for you FOR ONLY $16.38 $13.9/page Recruit Writer We will compose a custom exposition test on La Belle Dame Sans Merci by Keats and When We Two Parted by Byron explicitly for you FOR ONLY $16.38 $13.9/page Recruit Writer At the point when We Two Parted recommends that he likewise liked to write along these lines; this is the thing that makes the two sonnets reasonable for correlation. The two sonnets are organized totally in an unexpected way. At the point when We Two Parted is comprised of four eight line refrains and interchange lines rhyme. The rhyme is upgraded by a cadence which is made by the consistent utilization of five syllables in each line. The utilization of this structure, permits the peruser to turn out to be quickly attracted to the expectation of his sonnet. It has a fairly unnatural inclination about it, giving the feeling that Lord Byron was so loaded with energetic detest when he composed When We Two Parted that it didn't spill out of his pen without any problem. The writer utilizes colons, semi-colons, runs and full stops to underline the profundity of his emotions: Colder thy kiss; Distress to this! This gives the feeling that Byron was irate and hopeless when he composed the sonnet however that he likewise needed to communicate these emotions as right away as could be expected under the circumstances. He parts of the bargains an inquiry which he answers: By what method would it be a good idea for me to welcome thee? With quietness and tears. This not just echoes the initial two lines of the sonnet it likewise fortifies his sentiment of everlasting gloom at the loss of his affection. La Belle Dame Sans Merci is comprised of twelve four line refrains in which just the second and fourth lines rhyme. We can find in La Belle Dame Sans Merci that the creator composed the sonnet in the style of an anthem, this is on the grounds that this kind of sonnet is a story. Keats likely considered his to be as an epic that could be recalled and retold by many ages, as an account of heart break and love. It is composed as a sentimental story of adoration that has finished, practically like a play, and each section speaks to a scene in the play. The customary utilization of commas and full stops permits the sonnet to spill out of one plan to the following. One closeness between the two sonnets is the utilization of redundancy to underline the artists emotions and to restore the peruser to the underlying purpose behind the sonnet being composed: Despite the fact that the sedge has witherd from the lake, What's more, no flying creatures sing. In When We Two Parted Lord Byron utilizes language that communicates a sentiment of physical just as enthusiastic affliction. The dew of the morning Sunk chill on my forehead This gives the feeling that Byrons passionate state is causing him to feel chilly, moist and hot. Byron adds to this inclination with the steady utilization of words identified with chilliness; shiver, colder thy kiss. This connections with the enthusiastic and physical ailment that Keats storyteller is experiencing, from loss of adoration, in refrain three; I see a lily on thy temple With anguish wet and fever dew, Furthermore, on thy cheeks a blurring rose Quick wilted as well. We can find in the statement over, a feeling that adoration is kicking the bucket alongside the blushed color in his darlings cheeks which are blurring, flagging that as affection is blurring so is her shocking magnificence. Byron underscores that adoration has kicked the bucket utilizing such expressions as: To cut off for quite a long time. This implies their adoration has been cut up and will never be entire again: Thy promises are totally broken. implies that the relationship has arrived at such an express, that all the guarantees they made to one another have been broken and: A sound to mine ear proposes that a ringer of death is tolling to recount the death of their affection. There is additionally a state of mind of disappointment in such lines as: Genuinely that hour predicted Distress to this. Why wert thou so dear? Peacefully I lament In general Byron gives a feeling of bafflement and selling out. This is reflected in La Belle Dame Sans Merci however the manners by which these emotions are depicted are totally unique. Keats recounts the feelings associated with the loss of adoration, through a fantasy like anthem of times long past. The fundamental characters are a gallant knight and a bystander, who interrogates the knight concerning his pity. Keats utilizes sentimental, practically age-old language that is suggestive of Shakespeare. I met a woman in the mead, The squirrels silo is full What's more, the collect done. Hath thee in bondage. These statements give an unequivocal time span. With the kind of language utilized by Keats, we can see that the ditty was composed when the sentimental verse was incredibly well known and lovely style was regularly affected by the ace of such sonnets; Shakespeare. The writer has composed the ditty in areas; we can recognize a start, a center and an end; the start is appeared in the initial four verses with the presentation of a: woman in the meads it at that point moves easily into the center piece of the number when the two darlings are having some good times and getting a charge out of every others organization. The creator is giving his darling sentimental presents: I made a wreath for her head and the end recounts the separation, the word passing signs the demise of a relationship. Portions of the anthem are in dream grouping: what's more, there she quieted me I saw their starved lips Here, you get the inclination that reality has struck him hard, this is the place he understands that he has been surrendered and that how terrifying he feels now this has occurred. The ditty is planning to give the message that adoration harms and that no one can tell that its over until you wake up and get hit by the information. Temperament and tone are key components of any sonnet and are unquestionably present in both of my sonnets; Byron makes state of mind and tone by utilizing dull and discouraging jargon that mirrors the sonnets subject; tearsbrokenchill on my browsorrowcold These give a feeling of torment and misfortune in each line, each with an expression of heart hurt, which tells the peruser of Byrons profound despair and pain. Reiteration is additionally another manner by which byron has depicted the mind-set. He utilizes the word cold twice, straightforwardly after one another, which involves his cold and broken heart. It establishes the pace as being discouraging and forlorn. This sentiment of chilliness seems a few times all through the sonnet, with words, for example, chill and shiver. These words help to set the temperament by continually alluding to the somberness of winter, and how to Byron, the loss of his adoration resembles a winter. There is a move in Byrons When we two separated between the second and third verse. The initial two verses portray his own sentiment of their splitting, and he depicts how he felt at that point, and is practically similar to a flashback of that deadly second. The last two refrains are practically similar to a rude awakening, and another impact is brought into the sonnet: they. This moves the tone of the sonnet from being intelligent to being an all the more addressing tone. It is additionally depicted through artistic method. Similar sounding word usage is a key angle, and Byron utilizes this at a few focuses all through the sonnet: They knew not I knew thee Who knew thee excessively well: Long, long will I lament thee Too profoundly to tell. The redundancy of the th sound upgrades the loss of this affection, and makes a sound that fits the mind-set. In La Belle Dame Sans Merci there are a great deal of commas and semi-colons all through the sonnet: what can upset thee, knight at arms, demise pale were they all; they cried La Belle Dame Sans Merci These give the sonnet a short sharp quality which leaves the peruser alone mindful of the kind of agony that is influencing the writer. As in When We Two Parted the tone is somewhat set by the reiteration of expressions and words in the refrains: sedge witherd from the lake, This is rehashed in the last line, alongside: what's more, no feathered creatures sing these open and close the sonnet, this is exceptionally viable for the tone and furthermore the state of mind of the sonnet, as the storyteller, who is conversing with a knight at-arms, is toward the start of the sonnet the storyteller is distant from everyone else and forlorn and searching for an adoration, and toward the end when he understands that his freshly discovered darling is entirely floozy and has left numerous men; I saw pale rulers, and rulers as well, Pale warriors, passing pale were they all; Who crydLa beauty Dame sans Merci Hath thee in bondage! This is to show that the mysterious lady doesnt just treat the storyteller like this, she treats everyone like this, even rulers, and rulers as well,. Notwithstanding When We Two Parted and La Belle Dame Sans Merci I have comed through three different sonnets, they are, Porphyrias Lover, Never Seek To Tell Thy Love and The Despairing Lover. These sonnets are all from the time of my principle sonnets and all commendation the topic

5 Proofreading Habits You Should Adopt Immediately

5 Proofreading Habits You Should Adopt Immediately In a blog published on his website Career Talk Pro, writer and consultant Brian Hirth lists a collection of some of the worst résumé typos and faulty word choice examples hes seen. However hilarious they might be to read over in retrospect, the job seekers who submitted these words and phrases in their résumés and cover letters likely didnt find the lost opportunity funny.Here are a few of the most egregious mistakes:i am a prefectionist and rarely if if ever forget details.Proven ability to track down and correct erors.Lurnt Word Perfect computor and spreadsheet pogroms.Develop an annual operating expense fudget.In my 3rd year of BA houners English.Received a plague for salesman of the yearMy role included typing in details of accounts, customer liaison and money-laundering duties.Extra Circular ActivitiesAt secondary school I was a prefixIn my spare time I enjoy hiding my horseDear Madman (instead of Madam)My hobbits includeRestaurant skills: Severing customersIm an accurate an d rabid typistObviously, these mistakes would have never made it into the final draft if the writer had proofread correctly, or had someone else look over their résumé and cover letter before submitting it to a potential employer. In cases like these, Im sure it was very clear to the employers that the applicants didnt want the jobs enough to ensure these mistakes were corrected. Such mistakes look unprofessional and carelessâ€"two qualities that employers avoid in employees.Proofreading your work is not only smartâ€"it can make or break your chances of getting a job, earning a promotion, or completing a degree. As with any skill, developing useful habits can help ensure that any content you submit, both professionally and personally, leaves the best impression.Developing useful proofreading habits can help you achieve professional success. Photo by Brooke Lark on Unsplash.Habit #1: Know your tendenciesDo you often confuse your and youre? Or maybe you have a habit of writing run-o n sentences? Keep these tendencies on a list that is easily visible whenever you sit down to write something.All writers have tendencies toward certain grammar mistakes and syntax errors. These are usually corrected the longer someone writes and works to perfect the craft of it. However, especially if you havent had a lot of experience writingâ€"or if youre learning English as a second languageâ€"knowing your tendencies is a good way to ensure adequate proofreading whenever you write.As you develop this habit, include on your list all of the grammar, spelling, or syntax errors you tend to make. Over time, youll begin to notice patterns you can identify as tendencies in your writing, and work to correct them each time you write. Being aware of the type of mistakes you often make is the first step to becoming a better writer (and proofreader).Habit #2: Print it outAfter youve written something, if you have access to a printer, go ahead and print it out. Proofreading your work after pr inting out a hard copy does several things:It allows you to make corrections directly on the paper for a visual understanding of your error tendencies (see habit #1).It gives your eyes a rest while proofreading, after staring at a screen. According to this article by the American Optometric Association, Computer Vision Syndrome, also referred to as Digital Eye Strain, is a vision-related problem that can happen after prolonged computer, tablet, e-reader and cell phone use. According to the article, to help alleviate digital eye strain, follow the 20-20-20 rule; take a 20-second break to view something 20 feet away every 20 minutes.Heres another great reason to print it out:Viewing a computer or digital screen is different than reading a printed page. Often the letters on the computer or handheld device are not as precise or sharply defined, the level of contrast of the letters to the background is reduced, and the presence of glare and reflections on the screen may make viewing diff icult.Viewing distances and angles used for this type of work are also often different from those commonly used for other reading or writing tasks. As a result, the eye focusing and eye movement requirements for digital screen viewing can place additional demands on the visual system.American Optometric AssociationHabit #3: Find a second pair of eyesSpeaking of eyes, even the most seasoned writers know to have someone else look over their work before it is published. Sometimes, you can write a phrase or word so often that it seems correct, even though it isnt. This is why its always important to make the habit of finding a second pair of eyes to look over your writing.Preferably, this other reader should be a professional editor, especially if your content is extremely important for professional or academic pursuits. As a writer and editor, I would never send in an article to a magazine or a query letter to a publication without first having a fellow editor look over it for me. Ther e have often been small details I missed after writing a piece that another editor will catch upon first reading.Another thing that happens is after you focus so intently on writing something, your brain will often fill in words that arent on the printed page, causing you to miss the word entirely. This happens because youre overthinking the sentence or paragraph. Having another person read over your writing is the best way to catch this kind of mistake.If you cant afford to hire a professional editor, at least consider having someone look over your writing for you. This could be a friend, relative, classmate, or professional acquaintance, and could help you catch a missed error you wouldnt have otherwise seen.Find another person to be a second pair of eyes and catch mistakes you might have missed. Photo by Nonsap Visuals on Unsplash.Habit #4: Read out loudReading your work aloud is a great proofreading habit to adopt, particularly because it helps you hear mistakes you might otherw ise miss when only reading it in your head. If a sentence doesnt sound right when read aloud, youll notice it immediately. Its one of the best habits you can adopt to ensure that everything you write is proofread correctly every single time.According to The Write Practice, reading the words aloud is a proofreading technique that will change your life. Not only does this technique help with grammar, such as knowing where punctuation should go by hearing the pauses that happen, it also helps you catch run-on sentences that leave you out of breath after reading. Reading aloud also helps you find holes in your logic or missing information that needs to be included, along with awkward word placement or repetition. Sometimes, its impossible for me to catch repetitive phrasing or words unless I read my writing aloud first. After doing so, the repetition becomes clear.Habit #5: Give it timeAnother important habit to develop for proofreading is to give it time. Preferably, after youve writte n something, you should sleep on it, meaning put it aside to proofread the next day. Many writers have learned over the years that the best time to write or proofread your writing is first thing in the morningâ€"after that first cup of coffee (if caffeine is your thing) and after youve had a restful nights sleep.If you dont have this much time, at least give yourself a few hours between writing the content and proofreading it. Not only will you be able to proofread betterâ€"youll give your brain the time to reset and prepare for the different processes copyediting requires.Heres the science behind why this is a good idea. The way the brain functions while writing (creating) is different than how it works in the proofreading process. Martin Lotze researched what the brain looked like while writing. Using an fMRI while his subjects were writing, he first had 28 writers copy an excerpt. He then had the same subjects write a short story for three minutes.During the actual writing activi ty, the occipital lobe (responsible for visualization) became more active, as the writers were seeing the scene take place in their minds as they wrote. During this creative process, the hippocampus and front of the brain became active, as factual information and plotline were processed. Expert writers used an additional part of their brainâ€"the caudate nucleus, which is the region of the brain that handles automatic functions.In another study, The Science Behind What Writing Does to Your Brain by Erika Rasso, the writer explored research related to how the writing process differs from the copyediting or proofreading process. She notes:Copyediting is an action involving a complex network of different cognitive process to do. The basic building blocks of this complex network are attention and memory… Retrieval from both short-term and long-term memory are required to hold the information the copyeditor is reading in their head and to reference knowledge of grammar, style and other parts of the manuscript.The Science Behind What Writing Does to Your Brain by Erika RassoAs you can see, taking time between the two processes (writing and proofreading) gives your brain the opportunity to switch gears. This is an important step to ensuring youre able to proofread while your brain is at optimal performance.Developing important habits for proofreading will help save you from embarrassing errors and any unprofessional faux pas. Learn them now and youll find that you make fewer errors the more you practice.

The Factors that Encourage People to Recycle Free Essay Example, 2500 words

Schultz and Oskamp (1995) also suggest that the relationship between environmental concern and recycling has decreased over the years. They suggest that in the past, the conditions in which recycling required a high amount of effort resulted in only people with high environmental concern recycling. However, nowadays, the increased financial incentives to recycle means people are doing so for more reasons than just altruistic concern for the environment, thus the relationship between environmental concern and recycling seems to have diminished or disappeared. City councils have also started to introduce fines for people and businesses who don t recycle their waste. Therefore, despite a rise in recycling rates, there may not always be a rise in environmental attitudes Poole s (1992) household waste management study also indicated that despite 88% of respondents claiming to recycle, it was only the top 20% of these recyclers who contributed 80% of recycled materials. Therefore the r elationship between individuals who recycle also appears to be unequal, and despite increases in recycling rates, it does not always mean more people are recycling. Situational VariablesBarr et al (2001) define situational variables as an individual s personal circumstances at a given time, represented by access to or knowledge and experience of waste management. Recycling behavior can be linked to a number of key situational variables including the amount of effort involved, convenience, storage space and access to recycling schemes. Tonglet et al (2004) collaborates with Barr et al s claim and suggests that situational factors were strongly correlated with sustainable waste management attitudes in two ways in their research: 1. Having the appropriate skills, resources, and opportunities to recycle contributed to positive recycling attitudes2. Non-recyclers stated that they thought that recycling was inconvenient, took up too much time and room, was too complicated and waste on m oney. We will write a custom essay sample on The Factors that Encourage People to Recycle or any topic specifically for you Only $17.96 $11.86/pageorder now

Cyber Secuirty and Cyber Crime - 1643 Words

Cyber Crime and Security Cybercrime or electronic crime generally refers to criminal activity where a computer or network is the source, tool, target, or place of a crime. These categories are not exclusive and many activities can be characterized as falling in one or more category. Additionally, although the terms computer crime and cybercrime are more properly restricted to describing criminal activity in which the computer or network is a necessary part of the crime, these terms are also sometimes used to include traditional crimes, such as fraud, theft, blackmail, forgery, and embezzlement, in which computers or networks are used to facilitate the illicit activity. So basically it is a criminal activity committed on the internet. This†¦show more content†¦E.g. love bug virus, which affected at least 5 % of the computers of the globe. The losses were accounted to be $ 10 million. The worlds most famous worm was the Internet worm let loose on the Internet by Robert Morris sometime in 1988. Almost brought development of Internet to a complete halt. (Broadhurst, 2006) 8. Logic bombs- These are event dependent programs. This implies that these programs are created to do something only when a certain event (known as a trigger event) occurs. E.g. even some viruses may be termed logic bombs because they lie dormant all through the year and become active only on a particular date (like the Chernobyl virus). 9. Trojan attacks- This term has its origin in the word ‘Trojan horse’. In software field this means an unauthorized programme, which passively gains control over another’s system by representing itself as an authorised programme. The most common form of installing a Trojan is through e-mail. E.g. a Trojan was installed in the computer of a lady film director in the U.S. while chatting. The cyber criminal through the web cam installed in the computer obtained her nude photographs. He further harassed this lady. 10. Internet time thefts- Normally in these kinds of thefts the Internet surfing hours of the victim are used up by another person. This is done by gaining access to the login ID and the password. 11. Web jacking-

Affording EU Homes Free Essays

The ever rising housing demand in Europe, and indeed all over the world is forcing countries to develop measures ensuring that all people across income lines get decent accommodation. Being among basis human rights, states are obligated to develop and maintain systems that consistently help citizens with their housing needs. In this regard, individual EU countries are under, the Union supposed to ensure that the basis human right of hosing is provided, failure of which could lead to disciplinary action from the secretariat as well as ridicule from other members. We will write a custom essay sample on Affording EU Homes or any similar topic only for you Order Now However, the question whether the Brussels should have a say in member country housing policy has been rising and consistently debated at national and regional level. As a contribution to this debate, this paper shall investigate whether the European Union as a body has a part to play in national hosing policy development; it shall be argued that Brussels has no role to play at the national level. However, Brussels should provide guidelines and targets to be followed by individual member countries. The paper shall pass Italy’s decentralization and Localization of housing problems as the best framework that EU should copy.   The concluding part would reiterate on important points made in the paper. Brussels’ Role in National Housing Policy Current arrangement at the regional levels have national governments take control of their nation’s housing policies (Priemus, 2006, p. 1). This ensures that individual countries develop and maintain policies that are in line with national demand. In addition, countries are able to wither through business cycles affecting their industries without affecting other nations. Having each country take care of housing policies further mean that member countries are able to see and learn for best practices used in different nations. This diversity of policies are hard for EU officials to manage, which explains why national governments should continue taking the center stage. Despite the independence of national governments in managing their countries’ housing markets, it has been reported that the European Union has been slowly making inroads into the management of the sector, a matter that many countries are not very comfortable-with (Priemus, 2006, p. 1). The EU comes into the management circle in the name of streamlining housing industry in the entire region. One route that is consistently used by the EU is the pretext of assuring that social aspects of housing are met by all members. That is, members of the community without abilities to provide themselves with shelter are considered and equally attended. Due to the need of providing shelter for all in the region, EU authorities have been pushing national governments to adopt a single approach to the issue. This however requires minimal state intervention and increased role of the European Union in running of housing affairs in the region. The loss of national control of the housing market is not being taken lightly by European governments and the electorates. One reason being that the sector is seen as so vital such that the state and local stakeholders have to be involved with day to day running of the industry. National governments should less be involved in the management of housing industry as is in Italy, which means that even the EU should stay clear of housing. Reason: the one-size-fits-all policy of development would not be effective in meeting housing goals than the policy of decentralization (Eurofound, 2006, p. 7). References Eyk, H. (2002). EU Housing. Amsterdam. Housing Ministry. Eurofound, (2006). Social Dimensions of EU Housing. Dublin: Eurofound. Longo, G. (2006). Coupling Localization and Urbanization of Housing in Italy.   Ljubljana:   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   ENHR. Premus, H. (2006). EU and National Housing Systems. Ljubljana: ENHR. Toa, A. (2007). Italian Housing Policy. Roma: University of Roma. How to cite Affording EU Homes, Papers

Prejudice Essays (621 words) - Abuse, Anti-social Behaviour

Prejudice Prejudice and Discrimination: Do traditional values encourage prejudice? Human evolution took place in a most scattered manner, in time and place. Our world is replete with varied societies, each with its own guidelines, philosophies, conventions, customs, traditions, and institutions. Each group, each society, each culture proclaims its individuality, its differences, its distinctiveness, and concocts devices, legal or otherwise, to ensure they will last forever. Therein lie the seeds of intolerance. Mankind must come to realise that each individual is not a limited member of some isolated and narrowly defined group but rather a member of the people of the planet earth. The customs and traditions of our varied cultures, religions and racial groups evolved millenniums ago, in closed, isolated and distant geographic areas on the planet. Each isolated group responded in its own way to the mystical worldly wonders of their environment. Our current knowledge of the universe and its worki ngs is neither perfect nor complete but it is more than adequate to provide a willing mankind with an escape from the intolerance and barbarism that has poisoned and continues to poison our social behaviour. Traditional values are the cause of much conflict when different groups come into each other's living space. The conflicts that arise out of cultural differences are a consequence of each group's erroneous belief about their culture and the nature of culture. Each group holds its customs and traditions as inviolable, and any request made on the adherence is deemed an affront and becomes an excuse for punishment. One of the most destructive types of prejudice is based on someones race or cultural group. Take the Holocaust for example. Because of Hitlers prejudice, six million Jews were systematically and efficiently slaughtered for no other reason than that they were Jews. Each society had its own way and means of doing things. Values may be instilled in us that others may be les s hardworking or less efficient, and this brings about economic and job discrimination. A businessman may refuse to do business on equal terms with members of a disfavoured group. Or, he may refuse employment to workers of another race, just because he feels he should support his own. The Chinese have been known for their favouritism towards boys, the ones who carry on the family name. When China implemented the law that each couple could only have one child, most wanted to have a boy, and that led to the killing of many baby girls. At home, it is the girls who do the household chores, with the stereotyped thinking that a womans place is in the house. In the workforce, women are paid less than men. Employers doubt their capabilities and commitment, base on the misconception that women are not as intelligent, inferior and belong at home. Religion is the most influential on our value systems, and is therefore a very sensitive issue. There is no intrinsic harm in upholding and living i n accordance with a particular set of religious beliefs. However, these beliefs should not preach or foster malevolence towards others. Yet there will be, to a certain extent, a sense of superiority of one religion in view of another. This is because we all think that that religion we believe in is the right one. We feel that the others are following a wrong path. We then tend to separate ourselves from them. We are still living in a world where the earth is flat, figuratively speaking. We lack the courage and the willingness to realign our ancient customs, traditions and religious teaching with the world today, where there is increased globalisation. And because of our traditional values, we are unconsciously prejudiced against other groups and societies. Social Issues

Theories of Patriarchy essays

Theories of Patriarchy essays Assess the claim that gender inequalities in the domestic and occupational divisions of labour are best understood with reference to the concept of patriarchy. You should illustrate your answer with reference to a range of feminist perspectives. Western female thought through the centuries has identified the relationship between patriarchy and gender as crucial to the womens subordinate position. For two hundred years, patriarchy precluded women from having a legal or political identity and the legislation and attitudes supporting this provided the model for slavery. In the late 19th and early 20th centuries suffrage campaigners succeeded in securing some legal and political rights for women in the UK. By the middle of the 20th century, the emphasis had shifted from suffrage to social and economic equality in the public and private sphere and the womens movement that sprung up during the 1960s began to argue that women were oppressed by patriarchal structures. Equal status for women of all races, classes, sexualities and abilities - in the 21st century these feminist claims for equality are generally accepted as reasonable principles in western society; yet the contradiction between this principle of equality and the demonstrable inequalities between the sexes that still exist exposes the continuing dominance of male privilege and values throughout society (patriarchy). This essay seeks to move beyond the irrepressible evidence for gender inequality and the division of labour. Rather, it poses the question of gender inequality as it manifests itself as an effect of patriarchy drawing from a theoretical body of work which has been developed so recently that it would have been impossible to write this essay thirty years ago. Although ... patriarchy is arguably the oldest example of a forced or exploitative division of social activities and clearly existed before it was ever examined by sociologis...

Lord Neubergers advice on clearer legal writing - Emphasis

Lord Neubergers advice on clearer legal writing Lord Neubergers advice on clearer legal writing When it comes to calls for improving legal writing, few are made with more authority than this. Lord Neuberger of Abbotsbury, President of the Supreme Court, has said that judges themselves need to change the way they write – or risk losing the public’s confidence in the entire justice system. Lord Neuberger made the claim in a recent lecture to the British and Irish Legal Information Institute (BAILII). His main focus was on writing and reporting judgments (or should that be judgements?), but many of his comments are relevant to legal writing in general. ‘It is not realistic to expect that every Judgment could be understood by everyone:    human nature, the complexities of modern life, and the intricacies of the law do not permit that,’ he said. ‘However, if we are to maintain public confidence in the justice system, judges must make their Judgments as accessible as possible, particularly to members of the public and litigants-in-person.’ Even lawyers prefer simple writing To illustrate the importance of clear writing, he gave an example from a study by the American law professor Joe Kimble. As part of the study, The Straight Skinny on Better Judicial Opinions, Professor Kimble sent two versions of the same judgment to 700 lawyers. Version A was the original judgment, picked as an average sample, not an especially bad one (though Lord Neuberger described it as having ‘Proustian length sentences without Proust’s literary merit’). Version B had been rewritten in plainer language. Here’s the opening paragraph of version A: ‘Plaintiff Robert Wills filed a declaratory judgment against defendant State Farm Insurance Company to determine whether defendant has a duty to pay benefits under the uninsured motorist provisions found in plaintiff’s policy with defendant. Pursuant to the parties’ stipulated statement of facts, the trial court granted summary disposition in plaintiff’s favor upon finding coverage where gunshots fired from an unidentified automobile passing plaintiff’s vehicle caused plaintiff to drive off the road and suffer injuries. Defendant appeals as of right. We reverse and remand. And here’s the opening paragraph of version B: ‘Robert Wills was injured when someone drove by him and fired shots toward his car, causing him to swerve into a tree. He filed a declaratory-judgment action to determine whether State Farm had to pay him uninsured-motorist benefits. The issue is whether there was a ‘substantial physical nexus’ between the unidentified car and Wills’s car. The trial court answered yes and granted a summary disposition for Wills. We disagree and reverse. We do not find a substantial physical nexus between the two cars, because the bullets were not projected by the unidentified car itself.’ The lawyers expressed a ‘strong preference’ for version B. Asked why they preferred it, they said because it had a summary at the beginning, left out unnecessary detail, and was more concise. And if the lawyers found version A harder to read, despite their extensive legal training, the general public barely stand a chance. ‘First, the fact that legal professionals are trained to read Judgments is no excuse for poor Judgment-writing,’ said Lord Neuberger. ‘Secondly, reference to lawyers, judges and academics is myopic. They are only part of the audience. The public are the real audience.’ Two recommendations for clearer judgments Lord Neuberger made two proposals for how judges could improve the accessibility of judgments. 1. Start with a judgment summary Firstly, to include a short summary at the start. This would be particularly helpful to self-represented litigants without ready access to professionally published law reports from the Incorporated Council of Law Reporting (ICLR), he said. ‘It would not be as long as a law report headnote, or as one of the press summaries prepared by the Supreme Court. But it should be sufficient to enable a non-lawyer to know the facts, the issues, and how and why they were resolved.’ 2. Use a clear structure Secondly, he called for a clearer framework for all judgments, including a table of contents at the beginning ‘to give better guidance to the structure and contents of longer Judgments’, and appropriate headings and signposts throughout the document. ‘Kimble’s study confirms that this is not just a good discipline but it is what the legal professional readers want, and, if it is what lawyers want, it is a fortiori what non-lawyers will want. A clear structure aids accessibility.’ (A fortiori means ‘all the more so’. Peppering your arguments with Latin isn’t the best example of aiding accessibility – perhaps Lord Neuberger should take a little of his own advice here.) Keep it concise Lord Neuberger also made what he described as a more controversial suggestion: ‘that judges could take a more rigorous approach to cutting the length of their Judgments’. That didn’t mean they should go as far as Judge James Murdoch of the UX Tax Court, he said, quoting: ‘It is reputed that a taxpayer testified, â€Å"As God is my judge, I do not owe this tax†. Judge Murdoch replied, â€Å"He is not, I am; you do†.’ However, there were opportunities to reduce the length of judgments by cutting unnecessary content. ‘Judges should weed out the otiose. We should, for instance, remove unnecessary displays of learning, or what the Lord Chief Justice, Lord Judge, recalls his history teacher marking on his essay, APK, anxious parade of knowledge.’ Say what needs to be said, give the readers the information they need, and no more. You can read the speech, which also covers judgment reporting and dissemination, in full here. To see a case study of how we helped   commercial law firm Nabarro LLP, click here.

Agility Business Evaluation Research Paper Example | Topics and Well Written Essays - 2250 words

Agility Business Evaluation - Research Paper Example The research brings forth the seriousness of research on the possibility of generating returns or dividends from the Agility Company. To accomplish the objective, financial statement analysis is used. The analysis entails the use of ratios. The ratios will indicate the relationship between tow financial statement variables. The ratios include the liquidity ratios, profitability ratios, and leverage ratios. The research includes the use of trend analysis forecasting tool to predict the future profitability of investing in the Agility Company (Daft 615). The profitability ratios indicate the Agility Company’s capacity to generate enough revenues in one accounting period needed to pay for its current expenses and costs of the same accounting period (Daft 615). The gross_profit margin_ratio was arrived at by dividing the company’s annual gross_profit by the company’s annual total_revenues. The ratio indicates the relationship between the company’s gross profit and the company’s net revenues. Table 1 shows that the company’s gross_profit margin_ratio for 2010 (0.323) is unfavorably lower than the company’s 2009 gross_profit margin_ratio, 0.389. Table 1 shows that the company’s gross_profit margin_ratio for 2011 (0.307) is unfavorably lower than the company’s 2010 gross_profit margin_ratio. Table 1 shows that the company’s gross_profit margin_ratio for 2012 (0.286) is unfavorably less than the company’s 2011 gross_profit margin_ratio (Agility, 2014). Further, the net_profit margin_ratio was arrived at by dividing the company’s net_profit by the company’s total_revenues (Agility, 2014). Table 1 shows that the company’s net_profit margin_ratio for 2010 (0.016) is unfavorably less than the company’s 2009 net_profit margin_ratio, 0.097. Table 1 shows that the company’s net_profit margin_ratio for 2011 (0.0.026) is favorably highe than the company’s 2010 net_profit margin_ratio. Table 1 shows that the company’s net_profit

ECommerce Coursework Example | Topics and Well Written Essays - 2500 words

ECommerce - Coursework Example Here I will research about the biometrics that could be used both in hotels for room access and for online booking for Globetrotting Hotels. The main reason behind this research based analyses is provide better management system for the Globetrotting Hotels. This analysis will provide us a deep insight into the Globetrotting Hotels new technology implementation for the enhanced security, booking, payment and customer management. As technology evolves it brings lot of facilities regarding the better communication and management of the business. This evolution in technology has also influenced the enhanced handling in the different organizational course of action. Like that, at the present, we have automated ways for the sales, customer management, transaction handling and marketing. The advance practice of the business also requires the better security in all these areas. This report is about the implementation if the new technology at Globetrotting Hotels and its customer managing system. This new technology will renovate the customary practice regarding the handling of the overall security and payments. Here we have also decided to implement the biometrics system that will be used in hotels for room access and for online booking for Globetrotting Hotels. The idea of the Harry Smith who wants to build up a hotel chain that is tightly associated in the structure of independent hotels around the world to proffer a only one of its kind resource to the on the rise market for the global traveler that is looking for something different to the standard package holidays. The new hotel chain established by the Globetrotting Hotels is aimed to provide better living, travelling and touring facilities at many levels. This new hotel chain will be an independent and a unique mix of the local independent hotels. The management of this hotel chain is aimed

Analysis Of The Tower Bridge Organisation Tourism Essay

Analysis Of The Tower Bridge Organisation Tourism Essay This report will be divided into 5 sections. In the first section I will be describing the function of the company and the product it provides for its customers. The second section will provide an overview of the economics of the business and competition. The third section will describe the management structure at the company. The fourth section will provide both the PEST and SWOT analysis. Finally I will reflect on my time as a tourist guide, describe the job role and give my impressions of the company. Describing the company and what it offers Tower Bridge is a municipal enterprise owned, funded and managed by the City of London Corporation who are the local Government body responsible for the financial square mile. The City of London is therefore responsible for all commercial and operational matters relating to Tower Bridge. Funding of the enterprise comes from a long standing trust. Description of the company London Tower Bridge is located in the heart of London and is very close to Londons transport infrastructure and world famous historical sites such as; the Tower of London and HMS Belfast. It is a well known bridge that has become an iconic figure of London, spanning the River Thames, and is within walking distance of Londons other famous attractions such as the Globe Theatre and Tate Modern. Originally built in 1894 to ease traffic congestion on London Bridge and designed to allow access to large ships to the pool of London, it was subjected to a major conversion to become a tourist centre in the 1980s. Tower Bride is therefore both a monument to Londons past and a successful tourist attraction. The main offering is the Tower Bridge Exhibition which allows visitors to enter inside the Bridge allowing access to the High Level walkways with uninterrupted views across the city. This provides a unique selling point with which to market itself and provides a memorable and emotional experi ence for visitors. The tour also allows visitors to see the Victorian engine rooms from which the bridge used to be powered by. The company also offers corporate entertainment packages and a popular gift shop for visitors. Entry prices are at an affordable rate and for viewing pleasure, the Exhibition comes equipped with interactive screens, sliding window panels for better picture quality and excellent graphics on their giant screens. One of the most important features of Tower Bridge is its bascule mechanism system, which rises around 1000 times a year and is still in function to this present day. Bridge openings are very popular with the public and are part of its attraction and allure to tourists. This particular bridge is the only bridge in the world of its type that opens and closes. Market and competitors Another historical attraction within the same vicinity as Tower Bridge is the Tower of London, which often competes with Tower Bridge as people tend to mix up the two because the structures are quite similar and this may sometimes lead to confusion. Moreover, the Tower of London was famous in Britain and around the world during World War 2 as an iconic landmark. Inevitably overshadowing Tower Bridge. Nonetheless the Tower Bridge is central to Londons historical heritage as a major commercial port. London has many other attractions including: the London eye, which can have up to 10,000 visitors every day and even the London Bridge Experience which opened in 2008. The Tower Bridge Exhibition has grown steadily since opening in 1984, with last year being its most successful in terms of financial surplus and numbers of visitors. With a small marketing team and budgets, Tower Bridge Exhibition relies heavily on organisations such as Visit Britain/London to document trends in visitors. Tow er Bridge Exhibition targets throughout the year a very broad area including both the European and domestic markets. Within the domestic markets educational groups are also targeted but equal importance is placed on family groups. Advertising normally occurs through specialised magazines, in particular publications like the Times Educational Supplement or via websites such as www.vistislondon.co.uk where costs are generally lower then other mass media options. Trade shows are attended such as World Travel Market where the exhibition is promoted to a range of tour and group organisers and databases are created for direct mail campaigns. Tower Bridge Exhibition has a unique relationship with its competitors, although in direct competition with one another, attractions within London work together along with Visit London to bring people to the area. Tower Bridge Exhibition has a list of distributors which in return for a discounted ticket rate sell tickets globally, however they also pr omote competitors. Other key stakeholders of Tower Bridge Exhibition are Local and National Government and the EU who and impose rules and regulations. The local community and response services, the Tower Bridge charitable trust, all visitors, the media, internal trade unions and employees are also key stakeholders. The cost of visiting the exhibition is  £7.00 per adult and  £3.00 per child (5-15) under fives go free, with a concession ticket costing  £5.00 and disabled guests getting in for free. Group discounts are available for 10 people or more and a promotion with Network rail allows 2 for 1 entry. Ad hoc promotions are run throughout the year targeting specific groups, for example the exhibitions 25th anniversary was celebrated by letting local residents in for 25p. Job role As a Customer Care Guide at the Tower Bridge Exhibition I had a fair amount of duties, roles and responsibilities which was based on the nucleus of customers and their safety along with their well being which meant constantly putting there needs and requirements first at all times. Furthermore, that meant me providing exceptional customer service and care at all times and making sure that the customers visit was as enjoyable and pleasant as humanly possible. With that in mind I would have to posses a certain degree of knowledge regarding the bridge and the local vicinity.  I would also be required to have a competent level of expertise relating to the bridges history, construction and design most notably for when  I am positioned inside the bridge and doing a position that entails doing speeches regularly. For positions like these  I must convey clear and precise information to the customers so that they are made aware of the process inside the bridge. In addition,  I would a lso need to be fully aware of all the processes of the bridge if say there was a fire or an evacuation  I would have to be mindful of the correct drills and steps that needed to be taken in order for a safe and secure evacuation to be achieved for all customers especially the disabled, elderly and those in a wheelchair. My duties included maintaining a high level of security for both the visitors and the exhibition items as well as always being on hand and available to interact and engage with visitors should they need or require any assistance or help from me at any stage during there visit. Moreover, if they had a query or wanted further information about the or the area. Management Structure A business structure is very important and every organization has its own structure. A company such Tower Bridge organizational structure is a hierarchical with a concept of subordination of entities that collaborate and contribute to serve one common aim. Most of the staff in Tower Bridge are all in the front office dealing the member of public and tourist, some have more interaction such as the Ticket Office and Customer Care Guides. The mangers Tower Bridge uses a functional structure which has the advantage of being easy to understand. The chain of command requires that an employee can report to one or more managers, but one manger such as Andy Nicholson, typically has more authority over the employee than their other manager(s). In Tower Bridge there are three mangers: one exhibition manager and two assistant managers. Having this structure means having layers of management that control the company by maintaining a high level of authority, with the power to make decisions concerning business activities. Employees such as customer care guide have limited authority to carry something out without prior approval. This organizational structure tends to focus on top-down management, whereby executives at the top communicate by telling middle managers, who then tell first level mangers, who then tell the staff what to do and how to do it. A limited number of employees report to a manager, who then reports to the next management level, and so on up to the Bridge Master or Tower Bridge Director. The managers needs to be responsible for motivating the staffs and ensuring that any formal systems and practices that are in place are not undermined in anyway. In theory the managers at Tower Bridge are responsible for the business performance, as well as maintaining high standards of service and health and safety. A functional structure of Tower Bridge can be illustrated by the following diagram:   The Managers are responsible for arranging shifts for their staff, creating promotional events and discount offers, deal with customer complaints, motivating staff, ensuring that staffs have the right uniforms, greeting customers and organising table reservations. PEST Analysis Political Political factors that may affect the ability of Tower Bridge to operate include government and City of London polices. In fact it seems unlikely that these will impact adversely on the attraction in the immediate future given its high profile and historic status. Cuts in public expenditure may lead to higher admission prices and less staff running the exhibition. As the government recent decision to cut funding to Visit Britain by 18% has big consequences for all London Attractions most specifically the smaller attractions such as Tower Bridge Exhibition who relay heavily on its services. Flight and bed taxes could deter visitors away from the city. Terrorism threats threaten the entire London tourism industry. Technology With more people using the internet, Tower Bridge Exhibitions will have to review its current website, as currently ticket purchases are too complicated. Advancements in ICT have meant that statistical data on tourist trends is now simpler to collect and more easily accessible through websites such as Visit Britain. Tower Bridge still has old and new technology some of the original hydraulic machinery is still remain as exhibition in the engine room nowadays they use electro-hydraulic drive that open the bridge up. Economic The main external forces (macro environment factors) that affect Tower Bridge Exhibition are economic and social factors. London is perceived to be an expensive place to visit, so the exhibition will need to provide better value for money. This is possible as at currently utilises only one third of available space. It will need to consider joint promotions with other attractions. Changes in interest rates at home cause fluctuations in disposable income meaning leisure activities are often put on hold, exchange rates and the strong pound against the dollar has seen a smaller spend per person from the important American market. Social Tower Bridge Exhibition relies heavily on family groups, so a decline in traditional family set ups will require Tower Bridge to re-think its family tickets prices. Over the recent years are has been a changes in holiday patterns with people now preferring city breaks and long weekends. Terrorist attacks also cause fluctuations in the market with people looking for safer destinations. SWOT Analysis Strength The business philosophy is not just about making money but emphasizes on educating and informing the public (particularly young people). On the towers walkways, there is a great view of London similar to the Millennium Wheel but not as detailed or exciting. Furthermore, on a positive note, this particular zone is free of congestion charge, which allows people to freely enjoy their journey over the bridge. Although the bridge is funded by the City of London council, it also makes a reasonable income by hiring the venue in the evenings for special occasions. Weakness Although it is an indoor attraction with a large view of London, a visit to Tower Bridge depends on the weather because the best sights are not always available due to the fact of the unpredictable British climate, for instance, on a rainy or overcast day, the views from the bridge can be very poor and distorted which could result in unhappy customers. What is more, London is an all-year-round destination so major attractions are not seasonal. Due to the fact Britain has such unpredictable weather, people usually carry sunglasses and umbrella because they never know what the weather can be like. This could have a bad effect and lead to a bad experience when coming to visit Tower Bridge on an unpleasant day. Firstly, the entrance to Tower Bridge Walkways is confusing for tourists who are unfamiliar with the area as there are no clear signs pointing in the right direction. Also, the journey to Tower Bridge is quite complicated if you have no knowledge of its whereabouts and may get los t. In addition, it is not pedestrian friendly as there tends to be lots of traffic and congestion upon entering the bridge. Secondly, in my opinion their main website is unappealing which doesnt help to attract or interest people into visiting Tower Bridge. This apparent weakness and flaw could have a bad impact on tourists who have never been to London, as the websites layout and structure does not represent or give Tower Bridge an acceptable status (more life and colour in the graphics required to attract online interest). On the other hand, their website has easy access to different links that also caters to childrens needs such as fun packs for childrens discovery which is fun as well as being educational at the same time. Furthermore, to add to criticism the historical building needs substantial refurbishment to help increase the volume of visitors. Although people are aware that it is a bridge, some people are afraid of heights and may feel unsafe or in danger. Moreover, altho ugh the lengths of the walkways are reasonably lengthy, it is quite narrow and may have an affect on those who are claustrophobic. Security measures are paramount for one of the worlds most famous tourist attraction. When entering the Tower there is a single stage of security that visitors must pass through. Once their body has been examined and their belongings are check they are allowed to enter the walkway but it doesnt mean the security level is up to standards. Reportedly, there have been cases where people have entered the building then proceeding through the security check in order to commit suicide. Fortunately, this has not changed peoples views to visit the attraction because any potential suicide incidents have been prevented. In reality, when the bridge does have a scheduled lift this results in a hold up of traffic. It is found that An estimated 38,000 vehicles use the bridge each day, pushing it to capacity during peak hours. This results in many delays for many people , who may decide to take an alternative route to avoid the traffic queues. Likewise, Extra traffic is expected to increase impact damage to the extremities which flex under traffic loads. This could mean that traffic queues are causing damage to the structure of the bridge, which may have a long term affect on the bridge. What is more, it is said that these measures are expected to increase congestion either side if the bridge, adding to delays caused when it opens for shipping. Last year Tower Bridge lifted 925 times. In my opinion, was this necessary? Opportunities Global advertisement could possibly result in an increase in the volume of visitors as many foreigners are unaware of a bridge that opens and this may be an attractive feature to witness in person. Perhaps due to the recession peoples lifestyles are changing, rather than individuals coming to the Tower Bridge they could engage in some promotion and coupons like the two for the price of one, children of the age of under 12 go in for free etc. Other attractions could work together with Tower Bridge rather than competing with them. They could cater for more languages by enhanced displays for overseas visitors such as Europeans and Asians. Provision of tour guides could be encouraged. Even though it is a self-guided exhibition they could offer a guided tour within the ticket price would encourage more visitors and may enhance the quality of the experience. Additionally, they should provide reasonable adjustment to facilitate for people who have disabilities. Due to the fact of the econom ic crisis the value of the pound has decreased. This is good news for the overseas visitors because of the currency exchange rates. In years to come the growth of tourism will increase despite the recession; London will generate tourist revenue from the 2012 Olympic games to be held in this city. This will boost and soar the volume of visitors in the capital. Threat The biggest threat to Tower Bridge is any potential terrorist attack perhaps of more concern is that there is no security check when going through the bridge and anyone is allowed to walk along the bridge. On the other hand, Tower Bridge is surrounded by a high level of competition with other tourist attractions equally famous like the Tower of London. In spite of the fact that other attractions complement each other it is possible that Tower Bridge will lose out due to the fact that it is less appealing. The economic downturn could have an impact on peoples lifestyles and their finances. Another way of viewing this is that the recession has changed our way of life. Culturally and socially people may prefer doing simple things like taking a walk in the park, instead of expensive vacations. After all a large proportion of overseas visitors come to visit the Tower Bridge. As a result this recession could have an significant effect resulting in a decrease of the number of visitors. In c onclusion, it could be said that the current service could continue unchanged. The inherent advantages of location, history and unique appearance will service the attraction well in the future. However, improvements could also be considered namely a more attractive website, cater for different languages, refurbishment of the walkways. The main threats for the future are: economic downturn and limited attractiveness to a young audience. Reflection Working in Tower Bridge has taught me a number of things about how tourist attractions operate in the market and what factors lead to an attractions success. Even though my time at the Tower Bridge consisted of 400 hours work experience I still had to go through the same procedures as I would if I were applying for a permanent job. I was interviewed by Andy Nicholson who gave me a fair amount of information regarding the history of bridge and what they offer to the public. Even through the interview lasted over 3 hours it was very insightful and useful to me. I gained a lot of knowledge about Tower Bridge and its surroundings. When I started work it was the beginning of the Easter holidays. I didnt get any training at first except on how to use a radio. I was thrown in at the deep end for the first three days as I didnt know much but I guess that is the best way to learn. After a few days I was formally introduced to other members of staff and my official training started. The assist ant manager gave me the correct uniform as there are different ones to wear for different positions. I was given a full guided tour and met all the security staff, the maintenance department and human resources. I was shown all the emergency exits as well as all the other exits and where to meet if we had to be evacuated. I was given a radio with my own personal identification which was uniform 13 which enabled me to communicate with other members of staff via the radio.  After that I undertook three days of shadowing a full time tour guide and I was also given a big pack of information about Tower Bridge. I learnt 4 different speeches plus aborts and general information of the history of London. A big plus point for me was that I was given the chance to get to know the surroundings and I spent a couple of days visiting other tourist attractions such as the Tower of London, St Pauls Cathedral and the Tate Modern gallery. I thought this was very helpful to me. After 1 week of shadowing and intensive reading I was finally ready to work on my own. My first position was to operate the north lift which takes the customers to the high level walkways and to give them instructions on what to do when they got up there. I did this a few times before trying out the other roles and positions. In total there are 8 positions, 1-3 are working in the lifts and the towers and the customer service areas. The only negative point about this aspect of the job is that it can become very repetitious. Position 4 and 5 involve working in the gift shop next to the Victorian Engine Room. I was lucky to have this experience and to be till trained. Working in the shop has a lot of responsibilities, not only dealing with money and providing customer service, throughout the day youre on your own and this can be quite stressful. There are many duties working at the shop in the morning before opening up, you are required to do a number of duties: making sure that there are enough products on the shelf and that these are neatly presented, knowing whats not available and whats low on stock so it can be ordered in, cash up the money for the till etc. Working in the gift shop can be pleasant but the only difficult issue that I faced was dealing with several customers at the same time. The gift shop is quite a small and confined area and it is where customers exit from the Exhibition. In  some cases  an unsatisfied customer will use his time in the gift shop to vent his frustrations and who ever is currently occupying the shop position is usually the one that is on the other end of the brunt of the customers fury. In addition to this, in most if not all the cases of a customer who was not completely happy with there visit and experience and demand a refund or if a technical malfunction occurs to any of the penny press machines then it is at the gift shop where all of the would be resolved. Positions 6, 7 and 8 are what the company refers to as footfall enticement. These duties are intensive and consist of you dealing with customers at the front of the ticket office who are visiting the Tower Bridge Exhibition or are just walking pass as well as giving out general information about the bridge. I think the footfall position is a crucial role as it represents the Tower Bridge image and they are the first staff and port of contact to interact with the customers before they enter the exhibition. Throughout my work placement I have undertaken a fair amount of footfall and my view upon it is that it can be quite enjoyable. The only downside is that the footfall is an all year position which I think is unfortunate because Tower Bridge is on the river it can very windy and during autumn and winter it can be very cold. I did a few footfalls in April and even so it was extremely cold for me to endure and for someone to do this position you have to be mentally and physically stron g. I dont think people should have to work 8 hours outside in such cold conditions most notably during winter times and I think they should use the footfall personnel to go onto the walkways to give talks about the bridge and have one at the gift shop for assistance as the shop can get very busy and hectic at times. After 200 hours I was given the opportunity to work at the Monument. My job role was to give out leaflets to those who completed the 311 steps and give brief talks about this famous landmark. I had a lot fun working there because it was a more intimate setting than the bridge so you got to talk and engage more with your work colleagues. It also meant that you could  immerse yourself more in depth with the visitors and ask them more about their visit to the capital and how long they were intending on staying and where they were originally from. There is so much history written into the Monument  which is intertwined with the Great Fire of London so for me to work there and to be a part of it was a good experience which contributed to my enjoyment there. In terms of organization and structure there is much to change and develop. What surprised me is that staffs do not really work together and in some ways work in isolation from each other which seems inefficient and ineffective. There tends to be a gap and divide between the permanent staff who have been employed there for many years and the temporary staff such as myself. Conclusion Overall working at Tower Bridge has been a good learning experience for me. Like any other job there will always be positives and negatives but in some ways the work has provided some unique insights. I think Tower Bridge and the Monument are very successful tourist attractions for the reasons stated previously and there is no reason why it should not continue to prosper in the future with the right investment and a culture of continuous improvement. Many people who work at Tower Bridge have provided years of dedicated service for a prolonged period of time. Tour guides, ticket office, managers, security and maintenance people have worked their for a long time. A large proportion of them are 40 plus in age which is a change for me because it is the first time I have come across a situation like that. I think I have picked up some of their characteristics and learnt a lot from their experiences of being at Tower Bridge.  On the whole I had a great experience and I would highly recom mend it to other students who are interested in the tourist industry or those people who like history. Out of all the places I have worked in previously I can honestly say that this was the most interesting job and role that I have ever experienced. The majority of the staff I built and formed a relationship with not only as work colleagues but as friends outside working hours.  

DHL Company Essay

DHL is a laregest company in the world founded by Andrian Dalsey, Larry Hillblom and Robert Lynn in San Francisco 1969, and DHL is part of the Deutsche Post DHL group brand with a vision to become â€Å"the logistics company for the world†. DHL promise to customers is to provide simplifying services and sustainable solutions and to always demonstrate respect without compromising on results. Branding is the most effective DHLs factors of any business whether large or small, retail or business-to-business. An effective brand strategy gives a major edge in increasing competitive markets. DHL is international company in the world by present in over 220 countries and territories across the globe. For its contributions in past 40 years, DHL has become the global leader of the international express and logistics industry to solve the customer fulfill needed and want. 1. Do you think DHL’s branding strategies are suitable for the 21st century? Why or Why not? DHL’s branding strategies are suitable for the 21st century because is the age of modern technologies and namely information technologies. Technology environment is vital part of every business that rapidly moves of forward. DHL try to adapt the changes and make work in their customer favor. Now people run of time and final product must delivered in safely. The DHL brand stands for personal commitment, proactive solutions and local strength worldwide. DHL has been synonymous with fast, reliable express and forwarding services around the world. Depending on its deep understand of global internet and local market, DHL provides professional service in express, air freight and ocean shipping, ground transportation and international postal service areas. DHL and encompasses four divisions to serve customers. i) DHL Express: DHL Express transports urgent documents and goods reliably and time from door-to-door in more than 220 countries and territories and operates the most comprehensive global express network. DHL Express also provide courier and express services to business and private customers. The principles of providing a fast and focused express service, without losing sight of the importance of human touch, remains unchanged. The need to meet the hugely differing demands of local and global markets. DHL created a service that offers a choice of Time Definition and Day Definition delivery options together with a range of Same Day possibilities. ii) DHL Supply Chain CIS: supply chain is global market leader in contract logistics, providing warehousing, managed transport and value-added services and offers solutions for corporate information and communications management. DHL try to solve customer problem, they try to listen and identify growth objective, key customers, profitability goals, competitive issues. iii) Global Forwarding, Freight: are divided by rail, road, air, and sea to carry goods. In its daily business DHL Global Forwarding takes care of a variety of customers’ logistics needs from standardized logistics operations and multi-modal transport solutions to highly individualized industrial projects. Today, worldwide leader in air freight forwarding with more than 10% of the market. And international No.1 in ocean freight. iv) Global mail: DHL international global mail expert in providing customized solutions for your mail and business to business parcels by maintaining one of the world’s largest delivery network. Largest network for international mail dispatch, offering customers complete dispatch solutions for all international mail services from a single source, with direct links to more 200 countries. 35 sales offices and 40 production centre worldwide. Numerous cross-border solutions for customers mail shipments and just objective their satisfaction. The changing pace of globalization and the selling power of the internet now enable our customers to develop business connections around the world at any time, serve the customer and break into new market. To get trust from customer, DHL proven track record system to ensure maintain the high delivery performance standards to customers expect from a company. 2. Evaluate the effectiveness of THREE (3) tires strategies for their customers. How this strategy does help them in future to sustain their market positing? Do you have any other better idea that can help DHL? DHL try to know the customer life cycle deeply, DHL segments its customer different groups. According to different customer needs, customer segmented as strategic customer, long-term relationship customer and normal customer. Strategic customer is someone who has large amounts of logistics needs or  complex supply chain requires. Tier 1 – top customers, managed by Global Customer Solutions (GCS) globally DHL develops strong customer relationship to understand and know customer views. By greats understanding of customer, the company can adapt the specific service to fulfill customer needs. Usually, DHL Company always finishes their service optimally due to its excellent personal approach. DHL see to its that customer’s goods get to their final destination with maximum reliability. DHL try to attracting new customer but still to focused on old customer’s need to prevent losing those customers. In addition, the Global Customer Solutions which is launched for top 100 customers also make a great contribution to company and customer to create win-win situation. Tier 2 – other multinational customers, managed by individual business units globally The leading companies devise and evaluate their marketing strategy to survive and keep up with rapid transformations in dynamic and competitive environment. Along with the globalization and the development of technologies, more and more companies have to realized how complex the competitive situation is today. To respond to the highly competitive environment, DHL companies have to look for an approach to develop themselves from â€Å"inside† and â€Å"outside†. Tier 3 – thousand of local customers, managed by individual business units locally. As the biggest logistics company, the main service of DHL is to deliver goods or mails all over the world. DHL staff can speak local language to ensure the communication between customer and them is easy. 3. How do you assess DHL’s approaches to increasing globalization? What would be the main challenges for DHL in 21st century due to the Globalization? As a manager of DHL, how do you anticipate these challenges? Justify.

Definition of Alkalinity in Chemistry

Alkalinity is a quantitative measurement of the ability of an aqueous solution to neutralize an acid. Alkalinity is denoted by AT and calculated by adding all the stoichiometric amounts of each base in the solution.

Media s Influence On Our Attitudes And Behavior Essay

In our society, the mass media have enormous influence on our attitudes and behavior, and what we see shapes our views and our living. In the 21st century, children are digital consumers, who using TV, computers, gaming systems, as well as smartphones and tablets. Once the baby enters the world he or she is surrounded by media devices. The average American child, age 2-17, watches 25 hours of TV per week, plays 1 hr per day of video or computer games, and spends an additional 36 min per day on the internet. 19% of children watch more than 35 hrs per week of TV. This in the face of research that shows TV watching beyond 10 hours per week decreases scholastic performance ( Comstock, George A., and Erica Scharrer). It has often been shown that the amount of media use is negatively related to all parts of development. Researchers show that content of TV or computer games has a precise impact on a pattern of behavior. 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